The Swarovski Crystal range includes crystal glass sculptures and miniatures, jewelry and couture, home decor and chandeliers.
All sculptures are marked with a logo. The original Swarovski logo was an edelweiss flower, which was replaced by a "S.A.L." logo, which was finally replaced with the current swan logo in 1988. The swan logo is being phased out in favor of simply the Swarovski name.
To create crystal glass that lets light refract in a rainbow spectrum, Swarovski coats some of its products with special metallic chemical coatings. Aurora Borealis, or "AB," is one of the most popular coatings, and gives the surface a rainbow appearance. Other coatings are named by the company, Crystal Transmission, Volcano, Aurum, and Dorado. Coatings may be applied to only part of an object; others are coated twice, and thus are designated AB 2X, Dorado 2X etc.
In 2004 Swarovski released Xilion, a copyrighted cut designed to optimise the brilliance of Roses (components with flat backs) and Chatons (diamond cut).
The Swarovski Group also includes Tyrolit (makers of abrasive and cutting tools); Swareflex (reflective and luminous road markings); Signity (synthetic and natural gemstones); and Swarovski Optik (optical instruments such as binoculars and rifle scopes).